About DreamWeaver
DreamWeaver is the residential carpet brand of Engineered Floors — one of the largest and most innovative flooring manufacturers in the world. Founded by industry legend Bob Shaw in 2009, Engineered Floors reimagined how carpet is made from the ground up.
Every DreamWeaver carpet is built with PureColor® solution-dyed fiber technology, meaning color is infused into the molecular structure of the fiber — not applied to the surface. The result? Carpet that won't fade, won't stain, and stays vibrant for the life of your floor.
Our Founder: Bob Shaw
When most would consider retirement after a successful career in the flooring industry, Bob Shaw decided to completely reimagine the way carpet is made. He founded Engineered Floors in Calhoun, Georgia, and revolutionized the industry with PureColor solution-dyed fiber.
"The latest innovation and technology has always been important to us. Whether it is carpet or LVT, our customers can expect high-quality, stylish products made with disruptive technology."
— Bob Shaw, Founder
What Sets DreamWeaver Apart
PureColor® Fiber Technology
Solution-dyed polyester with color infused at the molecular level. It won't fade in sunlight, and even bleach can't remove the color. Think of it like a carrot — color goes all the way through.
Lifetime Pet Stain Warranty
DreamWeaver stands behind its products with one of the strongest warranties in the industry — including lifetime coverage for pet stains. Real life happens; your carpet should handle it.
Made in America
Every DreamWeaver carpet is manufactured in Dalton and Calhoun, Georgia — the carpet capital of the world. From yarn extrusion to finished rolls, production happens under one roof.
The Four Walls Process
Engineered Floors' vertically integrated manufacturing means every step — from fiber extrusion to finished carpet — happens in-house. This maximizes quality, sustainability, and efficiency.
The Engineered Floors Story
Engineered Floors breaks ground on its first plant in Calhoun, Georgia.
PureColor solution-dyed polyester production begins.
EF acquires DreamWeaver, creating a powerful residential brand.
Lifetime Pet Warranty unveiled. EF becomes third largest carpet manufacturer in the world.
Comprehensive hard surface product line introduced.
DreamWeaver serves thousands of retailers nationwide, delivering the freedom to live on beautiful, durable flooring.
Why Buy DreamWeaver Direct?
As a DreamWeaver dealer, we bring you direct pricing on the full DreamWeaver carpet and flooring lineup. You get the same Engineered Floors quality and warranty coverage — with significant savings over traditional retail and the convenience of shopping online.
Based in Springfield, Ohio, we also offer professional installation services and an in-person showroom experience if you want to see and feel your flooring before you buy.